New Perspective’s Media and Advertising maps are often the best tool for visualizing the coverage of various media vehicles into target populations. New Perspective has provided these insights to dozens of media companies including print, broadcast and direct mail. Our media maps often include target household coverage themes and advertiser/customer locations and trade areas. Enhance your next sales presentation with a clear picture of your vehicle’s coverage of target households or use these maps to tailor your distribution to key customers.

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